Skip to main content
WebX/Studios

Notes · Editorial

Notes.

Short essays with opinions. Not blog posts. Not content marketing. One new piece roughly every fortnight. Disagreement welcome — reply by email.

  1. 6 Apr 20264 min read

    Why we don't offer a $99 site

    Cheap websites aren't cheap. They're a tax on every customer who bounces before the call.

    By Sahil Pandya

  2. 22 Mar 20263 min read

    The three words that kill a plumber homepage

    "Welcome to [Name]." If it opens with that, you've already lost the customer.

    By Sahil Pandya

  3. 8 Mar 20265 min read

    SEO retainers are a tax on confusion

    Most monthly SEO spend is a bet that the agency won't leave. It's almost never a bet on results.

    By Sahil Pandya